Supremo Infinity

Raising local breeders’ infinite potential

Challenge

How do we create social media content that effectively guides and supports local breeders through their gamefowl journey?

Client

Universal Robina Corporation Agri-Industrial Group

Scope

Social Media

About the Brand

Supremo Infinity produces gamefowl feeds and veterinary products that are technologically proven to facilitate the health and well-being of broodcocks and broodhens. Through their ideal formula boosting chickens’ muscle development, feather quality, and egg production, the brand delivers on its tagline Infinite sa Lakas (Infinite Power) to benefit breeders nationwide.

Playing up performance and production

From hatching to growth, Supremo Infinity’s product line promises performance, production, and proper body conformation for every stag and hen. With their goal to guarantee local breeders’ panalo (victory) in mind, we created a series of informational content they can use towards success.

Partnering with the brand’s team of technical veterinarians, we promoted Supremo Infinity’s feeds and supplements online while sharing expert brooding, breeding, and maintenance tips they can adapt to their daily routines.

Going social reigns supreme

Community-building and social media interactions were vital in building up Supremo Infinity as a trusted companion every local gamefowl breeder can rely on. To further connect our network of BidaBreeders (Star Breeders), we shared weekly posts everyone can engage with, from educational guides to exciting animated videos and virtual raffle draws.