Rosen-alp

Uplifting customized wellness in
personal care

Challenge

How can we help a self-care brand maximize the personal aspect of their product line?

Client

Rosen-alp

Scope

Website

An anagram for the word personal, Rosen-alp is an artisan brand offering detailed and handcrafted care products. By blending natural ingredients with thoughtful packaging, they aim to instill a sense of wellness and relaxation in each personalized bottle.

Expressing the unmistakable identity and brandless approach of their products, the client challenged us to build on what makes Rosen-alp personal through their e-commerce website.

Harnessing and defining personality

For this project, we focused on creating a unique e-commerce experience that truly embodies Rosen-alp’s personalized identity. Through the Customize Your Own page, we enabled each user to get creative by allowing them to add personal touches and valuable messages to their care product. More than experience, we also emphasized the website’s minimalist and pastel design to capture Rosen-alp’s sentimental feelings of individual comfort and well-being.

The Solution

We maximized the personal aspect of Rosen-alp by ensuring each user can assemble a care product and make it distinctly their own.

These products by themselves express wellness and relaxation, but through the customized website experience, we allow customers to gain items they can closely identify with.