Golden Fiesta
Showcasing
Golden Standard Quality
Challenge
How can we encourage more home cooks to switch to Golden Fiesta as their everyday cooking partner?
Client
NutriAsia, Inc.
Scope
Social Media and E-commerce
About the Brand
Golden Fiesta is the number one branded cooking oil in the Philippines. An established product line from leading local condiments producer NutriAsia, Golden Fiesta guarantees #GoldenStandard quality packed with wholesome health benefits for Filipinos to savor and enjoy.
Golden goodness, through and through
Golden Fiesta coats every ingredient with a signature golden brown that promises a delicious, enjoyable, and satisfying eating experience. But beyond this, there’s much more to the cooking oils that make them worth every purchase.
Through animated social media posts, we helped promote the doctor-recommended, heart-healthy benefits of their canola oil and the naturally processed ingredients in their palm oil, staying golden even after use.
The Solution
Sharing Fiesta winning value
From enticing online ads highlighting Golden Fiesta’s excellence and versatility in the kitchen, we went further by uplifting their e-commerce banners as well, delivering encouraging information and impressive visuals that can inspire chefs and home cooks alike to make the switch to Golden Fiesta and cook winning meals everyday.