Golden Fiesta

Showcasing
Golden Standard Quality

Challenge

How can we encourage more home cooks to switch to Golden Fiesta as their everyday cooking partner?

Client

NutriAsia, Inc.

Scope

Social Media and E-commerce

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About the Brand

Golden Fiesta is the number one branded cooking oil in the Philippines. An established product line from leading local condiments producer NutriAsia, Golden Fiesta guarantees #GoldenStandard quality packed with wholesome health benefits for Filipinos to savor and enjoy.

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Golden goodness, through and through

Golden Fiesta coats every ingredient with a signature golden brown that promises a delicious, enjoyable, and satisfying eating experience. But beyond this, there’s much more to the cooking oils that make them worth every purchase.

Through animated social media posts, we helped promote the doctor-recommended, heart-healthy benefits of their canola oil and the naturally processed ingredients in their palm oil, staying golden even after use.

The Solution

Sharing Fiesta winning value

From enticing online ads highlighting Golden Fiesta’s excellence and versatility in the kitchen, we went further by uplifting their e-commerce banners as well, delivering encouraging information and impressive visuals that can inspire chefs and home cooks alike to make the switch to Golden Fiesta and cook winning meals everyday.

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