Radically Kind
Cultivating empathy to drive success
Challenge
How can we create a strong logo for Radically Kind that reflects the essence of building a compassionate culture in the modern workplace?
ABOUT THE BRAND
Radically Kind is an HR consulting firm dedicated to empowering organizations to thrive in today’s workplace by fostering a culture of kindness, compassion, and empathy.
Scope
Branding
Client
Radically Kind
Project Team
JM Salvador
Jilian Bandelaria
Anne Manuela
Crafting a Symbol of Compassion
To embody the mission of Radically Kind, we designed a logo that reflects the firm’s dedication to fostering kindness, compassion, and empathy in the workplace. The logo features a knot to symbolize the firm’s goal of ‘untangling’ HR complexities.
Additionally, the design seamlessly incorporates the initials “RK,” reinforcing the brand’s identity as Radically Kind. It also resembles two figures engaged in supportive dialogue, showcasing the collaborative nature of their services.
Transforming Culture with Purposeful Branding
The logo is a powerful visual representation of Radically Kind’s commitment to helping organizations thrive by cultivating a compassionate workplace culture. With this visual, we aim to convey the firm’s dedication to solving HR problems while promoting an inclusive and empathetic environment for all.
