TopBreed
Giving top support
to top breeds
Challenge
How can we collaborate with the UP Men’s Basketball Team to show TopBreed as the preferred partner in dog wellness?
Client
Universal Robina Corporation
Agri-Industrial Group
Scope
Influencer Campaign
About the Brand
TopBreed is Robina Agri Partners’ brand of dog essentials that provide the utmost care for every dog, with products specially formulated to satisfy their nutritional needs, support their general well-being, and boost performance.
Getting at the TOP of our game
TopBreed wanted to show its support to the UP Men’s Basketball Team and, at the same time, manifest its commitment to providing top care to every dog so all breeds can be in their best condition.
With this, we created a social media collaboration campaign with UP MBT and their adorable furbabies. From the campaign logo down to the PR Kit, we ensured TopBreed is at the top of its game in tapping into a broader audience to promote dog wellness.
Bringing our best for a paw-some play
Matching the strong and dedicated players of UP MBT, we helped TopBreed bring its a-game in a paw-some social media collaboration campaign. By including the furbabies of UP MBT, we carried out a fun and engaging approach to delivering TopBreed’s promise of giving top care and top value for every dog’s health and well-being.
